Archive for September, 2009

LASER Focus

September 16th, 2009

I teach a two part workshop called Personal Marketing Workshop on a regular basis.  During the first workshop we do several exercises to help the attendees figure out what their Career Vision should be.  During the second workshop we do more exercises to help the attendees figure out where they are in the Job Market and how they need to position themselves to compete with others in their field of expertise.  One of these exercises is the SWOT analysis.

  • Strengths – Preceived strengths you have over your competition
  • Weaknesses – Perceived weakneses that your competition doesn’t have
  • Opportunities – Potential market opportunities you could have if you address your weaknesses
  • Threats – Potential obstacles to your career

The Strengths and Weaknesses are internal things we have identified that might help or hinder your attempts to market yourself to potential employers.

The Opportunities and Threats are external Job market conditions.

During these classes, I do my own personal SWOT analysis just to keep current.  I have discovered there are many opportunities available to me, if I eliminate one of my weaknesses.

How am I going to develop and keep a LASER Focus on the weakness elimination?

 Develop LASER focus on Weakness Elimination:

  • Lighten my load – Just say NO to non mission critical tasks
  • Accountability Partner - keep checking on your progress
  • Schedule your time wisely (Schedule mission critical tasks in the morning)
  • Eliminate distraction opportunities (Schedule distractions/time-suckers for later in the day)
  • Repeat until done

 Keep on Repeating the LASER focus on your targeted Weaknesses they have been addressed.

Farm Town or FarmVille

September 15th, 2009

Periodically, I have Facebook friends that tell me they received a gift or an invitation to play Farm Town or FarmVille.  They want to know if these games are any fun and whether they’re worth playing or not.   My answer is yes, they’re worth playing.

If you’re wondering what Farm Town or FarmVille are, you can visit the “Farm Addicts” website. I think this site does a pretty good job of describing both of these Facebook applications.

My experience

I have been playing Farm Town longer than FarmVille, mostly because I got the invitation to Farm Town first.  I have my opinions on which one is better, but I’ll present you with some of my observations to help you with that choice.  I have written a few blogs on Farm Town.  If you’d like to read these, do a search for “Farm Town” in the upper right hand corner of this blog.

Music:

  • Farm Town, my preference is to disable it. It’s not cheerful enough for me.
  • FarmVille, my preference is to enable it.  It’s a fun & happy little country feel tune.

Networking opportunities:

  • Farm Town,  active networking real-time face to face conversations, you’re interacting and cooperating with others
  • FarmVille,  passive networking using signs, you’re mostly playing by yourself

Clicks to accomplish farming tasks:

Action Farm Town FarmVille
Clicks to plow 10×10 fields 100 (multitool) 100 (hoe)
with machinery 25 (Tractor) 25 (Quad-Plow)
with hired help n/a 2-4* [click Map, click Market, click farmer, click hire to plow]
Clicks to harvest 10×10 fields 100 (multitool) 200 (Scythe) [click crop field, click sell or store]
with machinery 25 (Harvester) n/a
with hired help n/a 2-4* [click Map, click Market, click farmer, click hire to harvest]
Clicks to plant 10×10 fields 100 (multitool) 100
with machinery 25 (Seeder) n/a
with hired help n/a n/a

* = only 2 clicks if the farmer is already on your farm.  For instance, if a farmer is already helping you to harvest, you can hire them to plow for you with 2 clicks.

FarmVille machinery

FarmVille does have machinery that makes farming easier.  The machinery increases your productivity 4x.  Which means, you don’t necessarily need to have other people working your farm.  The only catch is it takes time to get to the unlock level for the machinery, plus the expense of purchasing and operating the machinery.  You have to purchase fuel for the machinery.  I think there’s a lesson in there for everybody.

  • Tractor   available after level 12 + 30,000 coins
  • Harvester available after level 13 + 30,000 coins
  • Seeder    available after level 14 + 30,000 coins
  • Fuel Refill = 3 FarmVille bucks

Other notes:

  • Farm Town, will not let you harvest if you have plowing or planting queued up
  • FarmVille, queues up all actions, so you can do this scenario
    • Queue up fields to harvest
    • Queue up fields to plow that have been harvested
    • Queue up fields to plant that have been plowed

So there you have it in a nutshell.  Two farming games on Facebook.  Each have their own kind of fun.  One is kind of isolated fun without interacting with other farmers and the other encourages networking and cooperation.  My advice is to try them both out.  The worst thing that can happen is the person who invites you to be a neighbor will get some points towards their next farm expansion.

Happy farming!

Macro Photo Studio 1.1

September 14th, 2009

Last month, in my blog “Making my own Macro photo studio“  I mentioned a few changes I would make to my studio and environment to improve the macro photography experience.

Updated Macro photo studio

Updated Macro photo studio

Revision 1

1.) I opened up the front bottom of the Macro photo studio.  This allowed me to place the object in the studio without the problems of maneuvering it over the front lip of the box.

2.) I increased the lighting source from 40 watt to 75 watts for each bulb.  Each bulb outputs 830 lumens.

3.) I added a third light source to the top.  I improvised with a mechanics drop light.  In the future, I’ll probably get another goose neck lamp, so I can control the light direction from above.

NOTE:  in this version, I did not add velcro for the backdrop.  The backdrop I’m using which is poster board, seemed to work fine for these photos.

 

My Zen Garden photos

I took a few shots to see how well some of the modifications did.  I’m pretty happy with the results.  Of course my camera, Olympus C-3000 Zoom, did a pretty good job.

ZenGarden002

Zen Rock Garden (Angle shot)

Zen Rock Garden

Zen Rock Garden (Length shot)

 

Changes for Revision 2

A few more modifications I plan to make in future revisions of my Macro photo studio:

1.) Remove the floor panel, so the studio can be rotated 90 degrees for taller objects.

2.) Make side and top light diffuser walls into configurable light diffuser panels.  So, I can quickly change the light diffusing material as needed.

3.) Apply white primer to interior to improve reflectivity of light source.

Final thoughts:

 My 3x optical zoom camera didn’t do too bad with my Revision 1 Macro photo studio.  I’m sure with a 10x optical zoom the photos would have been even better.  I can’t wait until prices of digital cameras with 10x optical zoom fall into my desired level of less than $150.

How do you like my Miniature Zen garden pictures?  Please post a comment.

Farm Town – Social networking between generations

September 13th, 2009

Who would have thought that a simple Facebook application like Farm Town would encourage Social Networking.

Here are some subtle ways it happens:

  • It encourages healthy competition and cooperation between generations
  • It encourages neighborly kindness. As you visit a relative’s farm you might notice they need to harvest their fields.  You can send them a message about the status of their farm; like , “Hey, your crops need to be harvested.”
  • Sharing pictures of your farm let’s your neighbor’s of all generations see what you’ve been up to.
  • Sharing tips about things you’ve learned in Farm Town and how it will help them too.
  • Encourages listening – Sometimes, the younger generation has useful things to share with you too.
  • Sharing the work load.  If you need help harvesting or plowing, you can hire younger or older generations to help you.  Sometimes, hiring your younger network members to help you harvest or plow is almost like being there working together.  You can always chat while you’re getting things done together.
  • It provides common ground for everybody in your network.  You have more things in common and more things to talk about.
  • The biggest thing is it encourages communication between all ages from youngster to older members of your network.

If you’ve been receiving all these gifts and invitations from Farm Town, you should consider giving it a shot.  Especially if you have received the invitation from a relative from another generation.  It will give you a chance to strengthen ties with common experiences.  Even if they are virtual.  You never now how much of an impact you can have on each other in the future.

Happy farming.  Spend time having fun and building Social Networks with other generations.

Reconnect your past and present Social Networks

September 12th, 2009

I recently wrote a blog “Social Networking – Facebook connects past and present

The questions that immediately come to mind:

  • How do I reconnect with my past?
  • Where do I begin?

This will take some investigative work on your part of course.

First, you need to list your friends’ names.

“Where am I going to find these names?,” you ask.

Here are some sources you might find useful:

  • School yearbooks
  • Graduation Programs
  • Old photo albums – these might jog your memory
  • Classmates.com – they’re trying to sell a service, but you will see the names of people in your class (Elementary School, Middle School, High School, College)
  • Search for your school using Google, Wikipedia, Yahoo, Bing (Remember to include City and State if necessary)
  • Business Cards – many times people you know will give you their business card to remember them.  Some of us have a folder or Rolodex full of them.
  • Phone lists – If you’ve worked for large companies before, you sometimes get a phone list of important contacts
  • email archives – sometimes, you might find other contacts who were copied on the email.  This is a great source of contacts
  • LinkedIn.com – a business oriented social network, as you create your profile, it helps you get in touch with other people from organizations you’ve worked for

If you’re lucky you’ll find an announcement of a reunion or an alumni association.

If you do find a current email to a past connection, you can always invite them to join your network on Facebook or LinkedIn.  Once you start making network connections with a few people from the past, others who know you and them will start connecting with you too.

If you don’t find anything, you can always start an Alumni association for your school.

While researching this article, I was able to find alumni from each of the schools I’ve attended; from Elementary through College.

Good luck on your efforts to reconnect your past and present social networks.

911 – Let us never forget

September 11th, 2009

In honor of those who have died on this day 9-11-01 and for our military who continue to fight for our freedoms.

“The Beginning”

“The Response”

Thank you YouTube for making it possible to share ideas like with the world. Thank you Social Networks for bringing wonderful videos like this to our attention. Thank you military for your service to our country.

Social Networking – Facebook connects past and present

September 10th, 2009

When first asked to join Facebook many people don’t think of the benefits of Social Networking.  I think they hear what other people say and are hesitant because they’re afraid of the unknown.  How much control will I have? Will it take too much time?  What about all those causes?  What about all those surveys?  What about those other applications like Farm Town? I heard you can get addicted to that game.

The Truth

Facebook will take as much time as you give it.  If you want to give it a lot of time, it’ll consume it.  If you’re more disciplined, you can get away with a surgical strike; login, check messages, post replies, logout.

You have the freedom to choose what you will or will not participate in.  If you don’t want to read about every time your friends level up or get a high score of the week, you can always block that game.  If you don’t want any more invitations to a particular game or survey or whatever, you can always choose to block it.

If one of your friends is a little too verbose, you can always hide them.  They can still communicate with you directly, if they choose to send you a message, but you won’t be subjected to hourly announcements about what they’re doing now.

The Benefits

So what are some of the benefits of Social Networking and Facebook specifically?

  • Keeping your networks alive over the distance
    • Even though you don’t live in the same town you can still be virtually connected
    • This is really important when family is spread out all over the continent or for some folks world-wide
  • Reuniting with friends, family and colleagues you may have lost touch with
    • This is probably the biggest benefit, there have been many people in my life that I have reconnected with not only through Facebook but with other Social Networks like LinkedIn.
  • Developing a sense of Community
    • The more time you spend together the better you get to know them
    • If needs arise, everybody will hear about it and hopefully be able to help or provide support
  • Having Fun with friends & family
    • A great way to spend time with friends and family no matter where they are or what time zone.
  • It helps people increase synergy
    • You can bring together people from different networks for a common cause and increase the potential power of your network
  • It connects your past to the present
    • You can connect networks of your past with your present networks.

This was just a short list of the benefits of Social Networking.  If you have other suggestions, please feel free to add your comments.

When somone provides you with lemons, make some Lemonade

September 9th, 2009

I woke up yesterday feeling really great and ready to take on the world.  I had a meeting at 9AM and was getting ready for a busy day.

Somone gave me Lemons

About 30 minutes before I had to leave, my son came to me and said that my car had been broken into in the middle of the night.  Someone had broken the driver side window and stole my GPS unit.  After a conversation with my neighbor I discovered it happened sometime after 4:20AM.

I do have to admit that I had a little bit of shock and anger related to that incident.  I felt violated that somebody did not respect my property and would break a window to steal something from my car.  This was my first time to experience this.

That kind of changed my plans for the day.  I suddenly had several more things to do; contact my insurance agent, file a police report, get my window replaced, find my proof of purchase for the GPS unit.

At this point I had been given some pretty sour lemons.  What was I going to do?  I had two paths to follow: I could be a victim, dwell on the negative and suffer, or I could let go of the anger and be thankful it was only a Window and my GPS unit and move on with life.  I chose to take the latter path.

Make some Lemonade

So, what do I mean by making lemonade?  Well, lemonade is made with three ingredients: lemons, water and sugar.  I mean take the sour lemons and pour equal amounts of water and sugar on it.  The lemons are your circumstances. The water is forgiveness (letting go of the anger).  The sugar is to find the good in it (learning experience, remembering what you still have).

You are in control

Remember, when external forces affect your life, you are still in control of how you react. You can be a victim (focus on the anger) or you can make lemonade (let go of the anger) and focus on the good things you still have in life.

I’m suddenly thirsty for some lemonade, maybe you are too.  I found this Perfect Lemonade Recipe to make some lemonade with real lemons.

Personal Brand Strategy

September 8th, 2009

In yesterday’s blog, we talked about your Personal Brand.  In this blog I present an action item list to help you develop your Personal Brand

My Personal Brand Strategy:

  • Define my Message
    • Develop my Core Values
    • Develop my Career Vision
    • Develop my Career Mission 
    • Develop my 30 second Elevator Speech (30 second me)
  • Define my Graphic Image
    • My theme
      • My Font
      • My color scheme
    • My Logo (Picture)
  • Define myPersonal Image
    • My Appearance
      • Well Groomed
      • Professional Attire
  • Define my Paper Image
    • Develop my Resume
    • Get Business Cards printed
  • Define my Web Presence
    • My email address
      • Should add to my professional credability
    • My email signature
      • Advertise my  message everytime I communicate with others via email
    • My Brand Name
      • Develop Your Brand Name (Usually your name if it’s unique, or a nickname)
      • Obtain domain(s) from domain registrar, I use GoDaddy.com
      • If you choose to establish your domain, consider getting the main TLD (Top Level Domains) like .com, .net, .org, .info.
      • This will help ensure only one perceived message related to a domain name.
    • My web image – Gravatar.com
      • When you comment on forums or blogs, your Gravatar image is associated with your email.  Which is associated with your name.
    • Social Networks
    • My website
      • Not essential but a place to Advertise my profile, my resume, my message to potential customers

This list will get you started with your Personal Brand.  The more time you spend developing your Personal Brand the more you will understand the importance of your message, your image and protecting your reputation.

Personal Brand

September 7th, 2009

What is a Personal Brand?

Business Definition: Personal Brand

  • the public expression and projection of an individual’s identity, personality, values, skills, and abilities. The idea of personal branding has evolved by applying the concept of a product brand or a corporate brand to an individual person.
  • <Dictionary.com http://dictionary.bnet.com/definition/personal+brand.html>.

Last week, I wrote a series on Personal Marketing.  In this series I covered the Marketing Mix and how we personalize it, to help market YOU.  We covered  the process of defining four aspect of the Marketing Mix (Product, Place, Price & Promotion).

Your Personal Brand is what we’re after.  This is what we are going to Promote.

Before we start Promoting your Personal Brand, we have a few questions to consider:

  • What is my reputation?
    • What do people say about me?
      • Good news travels fast, Bad news travels faster
    • Everybody has a reputation either good or bad.
      • Am I reliable or flakey? (Am I on-time or late to meetings)
      • Do I follow through on my promises in a timely fashion?
      • Do I procrastinate?
      • Do others have to pick up my slack?
      • Am I a Team Player?
      • Is there anything I need to do to improve my reputation?
  • What is my image now?
    • What message am I sending out to people?
    • Is it professional?
  • What image do I want to portray to my customers?
    • What message do I want my customers to see or hear?
    • HINT: Your Core Values, Vision & Mission statements will give you some clues
    • Do I have a resume?
    • Do I have my Personal Elevator pitch? (30 second me)

My next blog will cover your Personal Branding Strategy.

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