SomeGuy@hotmail.com or SomeGal@hotmail.com just sent you an email. Why should you trust them? AnyPerson@yahoo.com or AnIndividual@gmail.com could create an email at any time. Most of the time there is not even an authentication process to verify that they are who they say they are. If you visit a website and click on the contact email, what are your expectations? How does the email address affect your trust level? » Read more: What does your email address say about you?
Posts Tagged ‘Promotion’
What does your email address say about you?
February 17th, 2010How-to: Get Google to recognize your published Google Document
December 29th, 2009Earlier this month, I posted “How to: Publish your resumé using Google Docs,” I went through the exercise of posting my resume on Google Docs and then publishing it. The link to my published resume is http://docs.google.com/View?id=dd5zbk2d_3cxzd24d8. But Google hadn’t found it at the time of this post. There are two ways to help Google find your published resume. » Read more: How-to: Get Google to recognize your published Google Document
The invisible resumé
November 26th, 2009There is a little known secret in the job recruiting world. If you don’t post your resume where Google can find it, your resume won’t show up in a Google search. In other words, your resume is invisible. Most start-ups and small companies use Google searches exclusively to find candidates online. This is not good news for the job seeker that post their resumes exclusively to Job Boards.
» Read more: The invisible resumé
Participate in the SEO game
November 25th, 2009Lately I have been hearing the same advice from more than one source. If you want to be found, you need to play the SEO game. If you don’t play, you will remain invisible. If you want to be heard, » Read more: Participate in the SEO game
Windows 7 has been released, what are your plans?
October 23rd, 2009When Vista was released, many Windows XP users resisted assimilation. Microsoft tried to force Windows XP into an early grave. Then recanted as businesses resisted due to many issues that I won’t cover in this post. Most people who did upgrade later wished they had avoided all the headaches.
» Read more: Windows 7 has been released, what are your plans?
Have you defined your potential customer?
October 21st, 2009Over the past couple of months I have developed a workshop that teaches people about Personal Marketing. The concept is pretty simple. We focus on the 4 P’s of Marketing.
The 4 P’s of Marketing Mix:
- Product – Define the product that will be sold
- Place – Establish where the product will compete for customers
- Price – Determine how much will be charged for the product
- Promotion - Get the message in front of the eyes of the customer that will pay for the product.
Usually when a company is developing a new Product, » Read more: Have you defined your potential customer?
Your Web Presence – Is it unique or generic?
October 8th, 2009A big part of Personal Marketing is promotion.
As you may have read in “Personal Marketing (Promotion)” I suggest that part of promoting yourself involves posting to a blog or participation in forums and commenting on blogs. As you start participating in discussions on the web you will start to get noticed.
How are you noticed?
- Your Avatar will be displayed
- Your words will be read
Avatar: a graphical image that represents a person, as on the Internet.
“avatar.” Dictionary.com Unabridged. Random House, Inc. 08 Oct. 2009.
<Dictionary.com http://dictionary.reference.com/browse/avatar>.
Is your Avatar a big sideways “G”? That’s an indicator that you haven’t setup an Avatar yet. So you are associating your name and comment with a Generic Brand. If you don’t want that to happen, then you might want to read on.
How do I setup an Avatar, so I won’t appear as a big “G’ or a Generic brand Avatar?
You need a Globally Recognized Avatar. There is a service called Gravatar.com, see the video that follows to see more details about what a Gravatar is.
To setup a Gravatar is a very simple process:
- Read “Resizing your image for social network profile” before you setup your Gravatar. You need the right scale image to make your Gravatar look good.
- Make sure you have an image ready that’s Gravatar sized.
- Visit Gravatar.com
- Click the Get a Gravatar Today button or visit Gravatar signup page.
- Enter your email address you want associated with your Avatar
- Click Sign up button
- Expect a confirmation email, check your junk email folder if you don’t receive a confirmation email.
- Confirm your email
- Login
- upload your Avatar
- Logout
- Verify your Gravatar is working, by posting a comment on this post.
Note: You might have to flush your browser cache in order to see your Gravatar show up.
Gravatar Overview Video